Byredo
2026
This is a fully fictional campaign created by Almost Normal to explore the emotional world of Byredo’s Bal d’Afrique. Through intimate, low-lit moments and tactile compositions, we imagined the scent as something lived rather than worn. The visuals lean into sensual stillness, quiet tension, and a sense of after-hours intimacy. Smoke, skin, fabric, and shadow become extensions of the fragrance itself. This project exists as a creative study in mood, storytelling, and visual restraint. All images are 100% AI-generated. In our standard production process, we include a manual post-production phase to refine proportions and brand details. This step has not been applied here.
Photographer
Almost Normal
Creative Direction
Almost Normal
Art Direction
Almost Normal




